Designing thoughtful products with clarity, conviction, and a founder's perspective.

Over the past decade, I've designed digital products across mobile, ecommerce, and consumer experiences. My work spans enterprise-scale organizations like Apple, mission-driven brands like Stasher, and my own venture, Catch & Release Wines. Together, these experiences have shaped how I approach design: balancing customer needs, business goals, and thoughtful execution to create products people genuinely love.

Designing a Gifting Feature

Apple

Creating Apple's first native gifting experience and scalable platform for future gifting initiatives.

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