Designing thoughtful products with clarity, conviction, and a founder's perspective.
Over the past decade, I've designed products across mobile, ecommerce, and consumer experiences.
My work spans enterprise-scale organizations, mission-driven brands, and building a company from the ground up through Catch & Release Wines. Together, these experiences have shaped how I approach design: balancing customer needs, business goals, and thoughtful execution to create products people genuinely love.
Designing a Gifting Feature
Creating Apple's first native gifting experience and scalable platform for future gifting initiatives.
View Case Study →
Designing a Gifting Feature
Creating Apple's first native gifting experience and scalable platform for future gifting initiatives.
View Case Study →
Designing a Gifting Feature
Creating Apple's first native gifting experience and scalable platform for future gifting initiatives.
View Case Study →
Designing a Gifting Feature
Creating Apple's first native gifting experience and scalable platform for future gifting initiatives.
View Case Study →
Beyond Product Design
Outside of my work in product design, I'm the co-founder of Catch & Release Wines, a natural wine company my husband and I have grown from concept to distribution over the past seven years.
Building a business from the ground up has given me a perspective that extends beyond design. From branding and ecommerce to customer acquisition, inventory planning, and product strategy, I've experienced firsthand what it takes to turn an idea into a sustainable business.
That founder perspective shapes how I approach every product challenge: balancing customer needs, business goals, and thoughtful execution to create experiences that deliver real value.
Learn more about Catch & Release →
